The rapid digital transformation of the pharmaceutical and healthcare industries continues to reshape care delivery, communication, and innovation. AI-driven solutions, enhanced engagement techniques, and UX innovations will revolutionise healthcare, making adaptation essential for success. Let’s explore five key trends shaping the future of healthcare and why UX is critical to maximising their impact.
Advancing digital engagement in pharma and healthcare: 2024 focus areas
The European Accessibility Act (EAA) is set to take full effect in June 2025 and is going to make a statement in the digital space, moving us all towards a more inclusive and accessible web. We look at the importance of ensuring your web product is ready from the changes to be implemented as part of the European Accessibility Act (EAA).
Webinar: Is trust the key factor in HCP engagement? Watch the recording
Creating better digital experiences for HCPs: Q&A with Maria Nieves Alvarado at Astellas Pharma
